Are you looking to add more bookkeeping clients? Well, perhaps you need to stop offering bookkeeping services, and focus on three very profitable QuickBooks Online niches that I’ll share with you. Yes, you can absolutely get more clients by having a QuickBooks Online niche, and not just QuickBooks Online but very specific QuickBooks Online niches. I will tell you about three that I have done myself.
Number one is to become a QuickBooks Online coach and trainer. That’s actually how I started my business all by myself doing QuickBooks coaching and training. What that entails is actually working with clients and helping them one-to-one to work on their QuickBooks Online. A lot of that includes customized training. You are working with a client and customizing your training to show them how to use QuickBooks Online specifically for their business. I found this to be a very profitable niche, and I would actually sell training packages in 3-hour increments. It would generally take me 6 to 12 hours to train a brand new QuickBooks Online user. I trained business owners as well as employees. So, that was the first profitable QuickBooks Online niche, QuickBooks Online coaching and training.
The second QuickBooks Online niche that is also very profitable is QBO consulting. This tends to fall into using QBO and getting more out of QuickBooks Online. It generally also includes looking at integrating applications (or apps) into QBO. So, a typical scenario may be a company that perhaps has outgrown their very manual processes. Perhaps they have a bookkeeper in-house, or some sort of accounting staff in-house, but they need to streamline and automate processes. At that point, you’re working more with helping them with the processes around QuickBooks Online, or customizing QuickBooks Online so that it will then give the client what they’re looking to accomplish. A lot of consulting, at least when I used to do it, has to do with inventory. So, if you like inventory, if you like manufacturing, this might be an area to look into. Obviously with QuickBooks Online, having limited functionality with inventory, then you’d need to look at integrating applications to be able to get that functionality out of QBO together with an app.
The number three profitable QuickBooks Online niche, and this is the one that I focus on now, is QuickBooks Online clean-up. There’s a huge need from business owners who have been doing their own bookkeeping, who have been trying to do that for a while, and their companies are growing. Those business owners just get to the point that they can’t do their own bookkeeping, and they need their books cleaned up because they have messed up the books. Now they’re at a point in their company that they understand the value of having clean financials, of being able to track their financial activity on a monthly basis so they can manage their business, and make critical decisions for their business. These are business owners that you don’t have to try to sell on the value of their books because they understand it, and then their businesses are profitable to the point that they can afford to pay – not just for clean-up. Usually we’ll first do the clean-up and then get them caught up. Next, we’re either coaching the client’s employees or we’re taking over their bookkeeping for them.
So, I hope this gives you an idea of ways in which you can diversity your services, not put all of your eggs in one basket trying to do just bookkeeping, and developing some very profitable niches.
